Color Symbolism:
Red symbolizes energy. The usage of brick red color in the logo symbolizes convergence of energy, action & vitality. Life is a culmination of art and STONEHENGE’s architectural designs represent these attributes.

Black conveys depth, power, strong foundation and an ability to absorb all colors. STONEHENGE understands the needs and requirements of the client.

Grey stands for timelessness & practicality, speaking volumes of the masterpieces created and handled by the brand.

Element Symbolism:
Pyramid: The usage of feather like pyramid stands for the brand’s convergence of energy at one particular core. The pyramid atop signifies the quality that is infused in each project that the brand handled with highest power and zeal.

Curve: The artistically designed Ganesha symbol showcased by the curve focuses on the dexterity, creativity and flexible thought process adopted by the brand towards all customers. Ganesha symbolizes the powerhouse of knowledge and excellence that possesses immense caliber to progress upward.

Line: The strong base line depicts the robust foundation of the brand. The cut across the baseline that moves upside implies the solid structure and fine understanding of symmetrical lines, geometrical cuts and edges related to the field of architectural mastery. Hence, the complete view of the logo emphasizes on the clarity and sustainable development, the company has displayed and achieved over the years.

Positioning Line: “Structures that emote” has been coined to represent the true essence of the brand’s existence. STONEHENGE creates art not just on architectural basis but emotes to all its onlookers. At STONEHENGE, it is the ever perseverance of the brand to create structures that stand the thick of time and is emotionally drawn in its creations.